This bold statement is made by Author, Designer, Inventor & Entrepreneur Celia Gates who has written this book because she knows that the information it contains can truly help 99% of all students, inventors, innovators and novice entrepreneurs currently struggling to break their innovative ideas into a competitive global market to make the return on their investment that they truly deserve.

Starting up in business or bringing an invention, innovative idea or student project to market and making the transition from student/inventor to entrepreneur is a journey over un-chartered terrain.  The pitfalls are many, the perils are costly and the rewards come at high risk. 

Celia is well aware of this. She has successfully commercialized her invention Doctor Cook cookware on the back of which she was awarded the prestigious title of European Female Designer of the Year. Celia makes an experienced and refreshingly honest guide as she presents an informative and educational, all encompassing picture of the pitfalls and pleasures of being creative in business.

Being well prepared for your adventure is fundamental and incremental to your success and enjoyment along the way. The more information you can find out in advance the faster and more efficiently you will reach your destination. The more opportunities you will recognize and the better you will be equipped to react with a focused and confident attitude.

This Is NOT A Story – It Is Preparation For Your Adventure.

This book contains 15 easy to follow steps that can be applied to just about any original thought ever generated to turn it into a life-changing success.  Understanding what options are available to you and what steps you should take to transform your idea into a radical reform for the future will enable you to save time, energy and valuable resources in the process.

It Is NOT A Book For The Faint Hearted.

If you’re scared, either get over it or give in.  Taming the nature of invention and turning this creative free-will into entrepreneurial, boundless success is not an activity that should be approached by anyone who is in fear of the unknown.  Doing so requires fierce and brave action, bold commitment and a dogged, determined spirit.

WHAT YOU SAY... " Here's why I totally rate Celia's book... * It's built on frontline experience. Celia has faced every challenge in the journey developing her Doctor Cook range of cookware. And she's canny in her learning's. What she knows now will save you time and big money on your journey, not just as the ideas person, but as a real-life entrepreneur. * It's a friendly read, but Celia doesn't pull any punches. She tells it how it is, and she's direct enough to make it clear what you need to do. But she still keeps it inspiring. *  Her exercises work. Sprinkled through the book she gives you space and structure to practice on your own idea. This is not a theory book. It's about taking ACTION. * It's a business book for inventors and designers. Not a book about inventing with some business additions. That's where the gap usually is. * She's current. Many inventing books more than a couple of years old are hopelessly behind the times. Celia shows how you should be using the Internet to get ahead. * Her "what next" directions at intervals through the book are a stroke of genious. Nothing in the process of developing a new product takes a straightforward path. Celia's signposting recognizes where you might be at, and tells you where to go next."   Cally Robson, founder She's Ingenious Click the link above to read the full review

Celia Gates has learnt the hard way, spending 5 years and over £100,000 in the process of bringing her award winning invention to market.  She does not want you to suffer in the same way. 
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Learn from her mistakes, save yourself a small fortune and fast track your route to success by acquiring the necessary skills, knowledge and confidence to initiate constructive action and reap profitable rewards from your ingenious ideas.

This guide is the perfect resource for any innovator, inventor, or ideas person currently stuck in their mind-set (or garden shed) without a clear understanding of what step to take next.  It is a business book for creative people and an invaluable weapon to any fledgling entrepreneur or small business owner challenging the traditional means of entering a competitive market place with a new, innovative or creative idea. 

It is a reference post and bench marker to any intelligent individual compelled to create and enhance a better way of life for themselves, those around them and all those who are affected by their ideas.

WHAT YOU SAY... "This is a MUST READ book for inventors. I come in to contact with many inventors and innovators struggling to break their ideas into the market daily. Celia has presented a remarkable job in laying out the journey for creative people to follow and has provided knowledge transfer that assists turning brainwaves into successful businesses. Celia has been through many of the challenges that inventors face and this "how to guide" offers answers to many of the questions that I often get asked. With the world currently facing economic, social and climate change, more people are turning to invention and innovation for answers to the future. Women with patents and intellectual property rights remain a minority compared to their male counterparts - this book is a really cost effective way for bridging the gender gap for inventors and for finding our more about making progress with that valuable ideas. I recommend you read this book." Bola Olabisi, Founder & CEO, Global Women Inventors & Innovators Network (GWIIN)

Boost Yourself In To ACTION!

If you are looking for help developing your invention or if you seek support and stimulation generating innovative thoughts then this guide has been designed for you. 

If you want to make a difference but are unsure how to begin then the information contained in this book will help you clearly identify and plan out a fast, effective route forward.  As creative individuals it is our responsibility to make our ingenious innovations accessible to the world.  One of the biggest challenges is knowing how.

The odds are stacked heavily against your chances of successes.  It is only right that you should query and interrogate as many sources of information as you can.  Explore your options, identify the clear routes and those thick with brambles.  Make educated choices and travel with the right tools for the job in hand.  Success is not born overnight; it is a treacherous and excitingly challenging journey.

This book will equip you with the knowledge and know-how to empower you to enjoy moving forward.

Your “HOW TO” Manual.

The book has been split into 16 sections and written to enable you to travel through each section as and when it becomes relevant to your idea.  No two ideas or two individuals follow the same journey.  This is all about YOU and how you choose to progress.

• How to come up with a New Idea - including strategies and fail safe techniques to generating innovations and inventions in any field of expertise.

• How to Value your Idea - introducing an honest and balanced mind-set for decision making.

• What to do with a brilliant idea - evaluating your options and opening up opportunities.

• How to Develop Your Idea further - understanding development cycles, accelerators and an overview of prototyping.

• How to Secure Your Intellectual Property - looking at Patents, Design Registrations, Trademarks and Copyright so you know how to own your idea.

• When to Publically Disclose Your Invention - the all important moment in the life of an invention - how, when and why.

• How to Plan Your Business - crucial to your ultimate success this section breaks business into simple, self explanatory methods for planning, advancing and achieving your dream.

• How to Raise Funding - what to avoid and what to consider, how to approach investors and ensure everyone reaps the rewards.

• How to Test, Measure & Continually Optimize Everything You Do - progress follows patterns, understanding what these are and knowing how to replicate them easily and efficiently will catapult your business success into the future.

• How to Put Your Invention into Production - the pretences and pitfalls of going in to production, how to source supply and maximise minimum resources.

• How to Get Rich From Your Invention - the all important question given that 90% of inventors die poor.

• How to Generate Unlimited Profits from Sales - overcoming a milestone and emerging as a wildly successful entrepreneur.

• What to do if Somebody has Stolen your Idea - how fast action and fore planning can save you the stress of infringement and what to do when it happens.

• How To Attract more of ‘The Right’ Attention - more than marketing, Intellectual Property has the potential to rescue our Country from Recession.

• How to Develop Your Brand & Grow Your Assets - what people really think of you and what to do about it.

• What to Do with the Return on Your Investment - a reality limited only by your imagination.

READ THE BOOK REVIEWS

READ THE BOOK REVIEWS

This Is As Much About YOU As It Is About Your Idea.

As your idea evolves, so will you.  Being a successful inventor means becoming a successful entrepreneur and this takes skill and understanding.  If you’ve got the right attitude then this book is your fast-track training to the knowledge and know-how you need to become an immensely successful entrepreneur.

The answers to the questions most frequently asked by inventors are laid out clearly and concisely.  The attitude and actions harboured by powerful entrepreneurs are broken down into simple, easy to follow steps within your reach – all you have to decide is what to do next.

WHAT YOU SAY... "In summary, I would say that although this book is quite quirky in places, it sees the world through an inventor’s eyes. It strongly emphasises the point that – yes – the innovative idea is essential, but unless the inventor can morph themselves into an entrepreneur then their idea is likely to remain just that, an idea, rather than a product consumers can benefit from." Neil Infield, Manager, British Library Business & I.P Center Click the link above to read a full and fairly extensive impartial review.

The Easy Bit.

It’s always easy when you know how.  The problem has been that so few people truly succeed bringing an invention to market and even fewer people take the time to tell others how to replicate this achievement.

“It’s the book I wished I’d read when I first started out” says author Celia R F Gates.  “Doing so would have saved me well over £94,000 in costly mistakes.  It sounds absurd to say so now, but I really did not have a clue what to do next”

Avoid costly mistakes by finding out as much information as you can in advance.  Being sponge-like in your ability to absorb information is critical to the speed and efficiency with which you will progress. 

This book is your head start.

READ THE BOOK REVIEWS

READ THE BOOK REVIEWS

WHAT YOU SAY... "Compelling insight and fantastic advice from someone who has been there and done it. Celia lost a fortune striving to turn her ideas into reality but thanks to this book, you don't have to. I'd suggest this book as a must read for all would-be inventors" Jamie Oliver, freelance journalist (Financial Times, Daily Telegraph)

 

WHAT YOU SAY... "This book is clearly written in language that is easy to follow and understand. I can see how it would easily become a bible-like manual to anyone in the early stages of developing a new idea. The advice is informative and educational whilst being presented to you by somebody who obviously understands where we are all coming from." Liz Williams, Inventor of Redweb/ Linkz Forensic Trace Alarm Systems

 

WHAT YOU SAY... "This book deserves to be a best seller - it's a "must have" for any inventor or entrepreneur. So far I have found it to be full of valuable information, practical advice, real life experience and the joys of entrepreneurship. I recommend it for an award! " Cintra Jaggan-Vince, Founder of Dignified Living, Inventor of Clip & Pull

 

WHAT YOU SAY... "I was relying on the patent being the way forward, so much so I felt deflated when it became clear the chances on getting it granted were next to nil. You gave me some great ideas and now I will carry on regardless. Design registration is the next step - it is a good idea, it is needed and I believe in it. Celia, I would like to congratulate you on your book. This book is a must for any budding inventor or entrepreneur. It is perfectly laid out allowing the reader to jump to relevant sections without feeling you have missed bits out. This book has cut out a lot of hours of endless research and most importantly saved me money by stopping costly mistakes. I look forward to the second book." Andy Dodd - Inventor & Entrepreneur

 

 

Stay in Touch & Let me know how you get on.

IF YOU COULD ASK ONE QUESTION ABOUT YOUR INVENTION THEN WHAT WOULD THAT QUESTION BE?

© Celia Gates U.K. 2009 All Rights Reserved.